I CE PRINCESS NYC - ENGAGEMENT MARKETING SOLUTIONS:
The ICE PRINCESS NYC strategically tailors our Engagement Marketing Solutions to the unique needs of each client. We identify and build relationships with
tastemakers, influencers and the buying descision makers to shape the conversation around the clients brand and products they sell. We practice success by achieving search results and provide campaign performance reports.
To inquire about advertising with iceprincessnyc.com or in the Ice Princess NYC App, please contact Keeper of the Brand at 516.699.2184 (Weekdays 9am - 9pm, Saturdays 10am-8pm, Sundays 1pm-6pm - Eastern Standard Time)
Profile of the Ice Princess NYC Client :
Median Age: 30
Median Household Income: $100,000
HHI $75,000+: 98%
HHI $100,000+: 90%
Median Wedding Size: 125 guests
Median Length of Engagement: 12 months
Median Social Event Size: 150 guests
Median Gala, Luncheon Size: 275 guests
Will customize aspects of the special event, 82%
ceremony or reception
Active in decision maker in every decision 94%
concerning the event
Influences friends/shares advice on event planning 98%
Source: Ice Princess NYC Q1 2015 Bridal Study
ADVERTISING SOLUTIONS:
Custom packages available inquire below with your camapign specs. We develope dynamic solutions to reach key audiences with targeting and segmentation:
Day Part, Geographic, Demographic, Device, Behavioral, Re-Targeting and Rich Media Ad Units
ICE PRINCESS NYC APP ADVERTISING:
Ice Princes NYC:
Locations: Homepage, Mall:
Dimensions: 300x50
Specifications
• 15k max file size GIF/JPEG
• Host max animation seconds: 10-15 sec max; GIF animation or HTML5—No flash
• Call to Action (Choose One): Call Now, Shop Now, Learn More, or See More
• Click through URL (client may provide tracking URL)
TARGET THE ICE PRINCESS NYC.com
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Banners Ads
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Expandables
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Pushdowns
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Splash Ads
STANDARD BANNERS:
Specifications:
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40k max GIF/JPEG; 40k max Flash; up to 3 loops with 15 seconds max
animation (loops combined)
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All .SWF creative must be submitted with a .GIF or .JPG back up file; must
use clickTAG coding; Best Practice: provide a standard image file as backup for times when the user’s browser does not support creative functionality (i.e. FlashTM, HTML5)
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Email Newsletter 300x250 requires GIF/JPEG site served file—3rd party tracking on clicks only
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728x90, 300x250 and 300x600, accept user initiated expansion only
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Standard banners should be built with responsive capabilities
NATIVE ADVERTISING:
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Articles
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Blog Post
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Custom content & Editorial sponsorships
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Infographics
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Facebook Ads
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Video
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Tweets
Native Specifications
• Title: 25 characters or less including spaces
• Body copy: 180 characters or less including spaces
• High-res image: 360x360 pixels
• Call to Action (Choose One): Call Now, Shop Now, Learn More, or See More
• Click through URL (client may provide tracking URL)
SOCIAL MEDIA MARKETING:
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Content Post
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Custom content & Editorial sponsorships
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Video Integration
SOCIAL INFLUCENCE:
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Blogger Engagement and Activation
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Content distribution
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Conversation starters
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Tune-in drivers
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Major announcements
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Spark advocacy
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Sponsored endorsements
DEADLINES:
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Standard Banners: 2 business days prior to campaign start date
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Standard Rich Media: 3 business days prior to campaign start date
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Superstitial, Videostitial and Billboard: 10 business days prior to desired launch date
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Custom Creative: raw assets required minimum 3 weeks before launch date
We engage 24 Hours a day, 7 days a week, 365 days a year!
*Rate Card subject to change quarterly.